With an audiobook, a listener can multitask. This is the key attraction for so many readers in as it allows for the consumption of a book while driving, commuting, playing a game, knitting or even at work.
Audiobooks are now a multi-billion dollar industry and it is estimated that one in ten readers are now listening to audiobooks.
Ebooks are currently the number one form of self-publishing. Many indipendent authors then publish a paperback version. However, these markets are saturated and difficult to leverage. Audiobooks offer the opportunity for self-publishing authors to diversify revenue streams and extend their sales potential.
To captivate the listeners and bring the content to life the audiobook must be matched to the right narrator.